A video titled “Choose Beautiful” to encourage and inspire women worldwide by persuading them to reconsider the choices they make about their beauty was launched by global beauty brand Dove.
The brand launched the candid, eye-opening short film, shot in five countries across the globe, on video-sharing website YouTube on Tuesday, read a statement.
The video captures real women of San Francisco, Shanghai, Delhi, London and Sao Paulo considering their own beauty.
Would you describe yourself as beautiful? In this latest film Choose Beautiful, Dove team travel to San Francisco, Shanghai, Delhi, London and Sao Paulo to prove that beauty is a choice – and the power of this choice is in your hands. It doesn’t matter which door or path you choose, Inside of you there is a soul which will always be ” Beautiful ” , a board or sign of beautiful doesn’t make you beautiful but yes it gives you confidence that you are on the right way although many have chosen “Average” one but doesn’t matter, You have entered beautifully in people’s heart specially the loved or near ones. A board cannot change your inner beauty. One of the best advertisement have come across, Nice concept to see how people judge themselves.
This video is best response to Vogue video My Coice. In Choose beautiful, it gives true message for women respect and empower.
Dove has released a video of an interesting social experiment called #ChooseBeautiful that challenged women around the world to decide to be beautiful and reevaluate their self-image – for the better. In the campaign, women at stations in Sao Paulo, Delhi, Shanghai, San Francisco and London were given the simple choice of entering through a “Beautiful” door or an “Average” door.
“Women make thousands of choices each day — related to their careers, their families, and, let’s not forget, themselves,” the company said. “Feeling beautiful is one of those choices that women should feel empowered to make for themselves, every day.” According to their survey, 96% of women wouldn’t use the word “beautiful” to describe themselves, although 80% would use that word to describe something about themselves.
See how women around the world reacted to the experiment, and let us know in the comments – which door would you have chosen?
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